PACKAGING DESIGN

Botanicascent
Handmade Soap

— a reversible soap packaging design version two 

AWARDS

part of an experimental commercial design project

 

Organic products are often regarded as expensive commodities that only the rich can afford. Working to change this misconception, Botanicascent aims to provide affordable and truly natural body care products. The soap bars are handmade with natural ingredients and are safe for all living things while raising awareness of the many benefits of using responsibly wild-crafted, natural and organically grown botanicals. 
 
Intent to provide consumers with organic products at a lower cost, the designer created a reversible soap packaging that can be used for organic and natural soap bars. Using a double-sided printed kraft paper, the wrapping paper can also be used as two different product posters for in-store advertising. Through an affordable strategy, the long-term goal of the project is to encourage more people to use only natural ingredients that are free of harsh chemicals, phthalates, harmful synthetic oils or artificial bi-products. Ultimately, help create a world that we proudly pass on to the next generation. Furthermore, the packaging uses 100% recycled materials and foil stamping to support the ecological society. Foil stamping is environmentally friendly due to its dry process.