© 2008 - 2019 by Jesvin Yeo « designing cultures studio


DMY International Design Festival

June 11, 2015

This exhibition at DMY International Design Festival seeks to view aesthetic expression through visual lenses, highlighting the interactions of design and a sense of culture, and expounding upon the use of design as a way of expressing one’s origins. This project explores contemporary meanings of cultures in our ever-changing global landscape. It aims to use aesthetical or cultural resources to add values on design, focusing on the four-word saying of traditional public opinion by Zhang DaoYi (俗, 野, 粗, 简): to reflect the aspirations of the public; a natural expression of emotions; to get rid of the pretentiousness; practically and terse. 


About DMY International Design Festival

DMY holds the yearly DMY International Design Festival in Berlin in summer, which has established itself into a scenemeeting place, trend barometer, design laboratory and playground over the years.

Today the DMY International Design Festival occupies a crucial role in the global fair- and events- calendar as an independent event format for creative, experimental and innovative design.

2015 Venue: Kraftwerk Berlin




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